Headless e-commerce + Jamstack

Improving Performance & Conversions

When it comes to e-commerce conversion rates and search engine rankings, few optimizations have as much of an impact on your bottom line as site speed and performance. But as commerce sites become more dynamic, optimizing performance of monolithic e-commerce platforms gets increasingly complex.

That’s why top e-commerce brands and retailers are moving to a headless architecture using the Jamstack.

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What you’ll learn from this eBook:

  • Why monolithic e-commerce platforms aren’t built for current customer demands
  • How headless architectural approaches can increase conversions by 20% or more
  • Case studies of 3 major retailers who have improved customer experiences with headless e-commerce architectures

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Thousands of enterprises trust Netlify

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Netlify delivers business value

The Jamstack modern web architecture (based on JavaScript, APIs and Markup) enables businesses to build responsive websites and applications that load faster, are always-on, and provide instant, highly performant functionality for customers.

Developer Productivity

Speed up the development process with major workflow improvements and communication options for development teams.

Cost Savings

Save more than 65% on web projects by reducing infrastructure overhead and maintenance of legacy systems.


Deliver new web projects 10x faster and iterate quickly with no monolithic code base or infrastructure to manage.

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Justin Watts

Netlify empowers our engineering teams to launch websites and campaigns in minutes with no-ops, a goal that has often been a pipe dream in our industry.

Justin Watts, Head of Engineering, TunnelBear