News & Announcements

Enabling Microservices, APIs, Cloud-native SaaS, Headless: Netlify Joins the MACH Alliance

News & Announcements

Enabling Microservices, APIs, Cloud-native SaaS, Headless: Netlify Joins the MACH Alliance

Today Netlify joins the MACH Alliance as a first member of the “Enabler” category. We’ve already been working closely with many of its members for years and we are super excited to become the official orchestration platform for MACH projects.

What is MACH?

What is the MACH Alliance? It stands for Microservices based, API-first, Cloud-native SaaS and Headless. Launched in 2020, it is an industry consortium that aims to guide and show the business advantage of building on the decoupled web.

The Enabler

What makes the new enabler category different is that while a vendor member produces an application that enterprises can buy, an Enabler member delivers a service or technology vendors can use as part of a MACH integration. Netlify provides a common workflow, build and deployment processes so you can pick and choose between the tools that the MACH Alliance members offer, and have them work seamlessly together.

Netlify is a MACH Alliance Enabler

Jamstack architecture and MACH agree: The future is headless, decoupled, API-driven

The rise of the Jamstack architecture of the modern decoupled web has been meteoric over the last few years. At the core, it's a set of best practices for building a new modern web where the web UI layer and the backend business logic are separated. This leads to a fundamentally faster, more secure and more scalable web and is what enables the MACH approach. As backend teams adopt a MACH approach, adopting the Jamstack is easy for web teams. Essentially, MACH builds on Jamstack.

MACH refers to many of the core concepts we hold dear at Netlify. It includes microservices, a modular “a la carte” approach with being able to leverage services like Stripe, Twilio and more. APIs make all of this functionality programmatically accessible. Cloud-native means “born in the cloud” with the ease of elastic scaling, such as for content distribution. Headless enables you to build whatever frontends you want. Teams work in parallel and independently.

At Netlify, we focus on enabling developers to take advantage of new tools and workflows used in modern web development to build, deploy and scale modern web projects. With these concepts and ecosystems together, it is clear our values are aligned. We agree on the vision: the future is about a headless, decoupled, API-driven approach in how projects are built.

“Netlify plays a critical role in bringing microservices-based, API-first, cloud-native SaaS and headless architecture to life for all businesses and developers in the modern web. We're incredibly pleased to have Netlify on board as the first of many Enabler members," said Sonja Keerl, MACH Alliance president.

In all, you might say it’s a perfect match—a multitude of best-in-class services provided by MACH Alliance companies, grounded in a unified workflow provided by Netlify.

As mentioned, this has been coming for a while. We have already been delivering outstanding experiences working with other MACH agencies and ISV companies to bring this combined experience to customers. You can check out a few examples of integrations that include Algolia, Contentful and Uniform, and read case studies including a powerful e-commerce story and large migrations from Victoria Beckham Beauty, Klepierre, Celonis, and many more on our customer story page.

This is an alliance of the web economy. We’re taking the next step in bringing the Jamstack architecture to even more companies. We look forward to working with the trailblazing companies in the MACH ecosystem to make it even easier to build for the modern web.

Learn more with Netlify

Are you a company interested in learning more about adopting this approach? Contact us.

Are you interested in partnering with Netlify? Agencies can learn more and contact us and technology ISVs can learn more. You can contact us at

Keep reading

Recent posts

Book cover with the title Deliver web project 10 times faster with Jamstack enterprise

Deliver web projects 10× faster

Get the whitepaper